In response to a world divided by pandemic isolation, civil strife, and rising hate, the "It's All About Love" movement was born from a simple yet powerful belief: that love, kindness, and unity can heal our deepest wounds. Co-founded by the Enlight Unite Foundation and international artist GAD, this multi-platform movement channels the universal language of love through song, dance, community events, and social action to create a new narrative where love conquers hate and every act of kindness creates ripples of positive change across communities worldwide.
The Movement in Action
"It's All About Love" operates through multiple powerful mediums: the song itself serves as our anthem, flash mobs bring communities together in joyful expression, Unity Festivals celebrate our shared humanity, and The Wall provides a platform where individual expressions of kindness combine to create something greater than the sum of its parts. Each element is designed to break down barriers and build bridges between people of all backgrounds, addressing the root causes of anti-Semitism, racism, bullying, and division by building the conditions for love to flourish.
Learn the Dance
The "It's All About Love" music video showcases a perfectly synchronized compilation of self-recorded footage from people of every walk of life, creating a seamless sense of movement that becomes a dance in itself. Learning and performing this dance isn't just about movement - it's about joining a worldwide community that chooses love over hate, where individual expressions weave together to create feelings of togetherness, unity, and strength.
Behind The Music
This powerful collaboration brings together three extraordinary artists whose personal journeys embody the movement's values. Together, these artists represent the power of music to heal, unite, and transform division into love.
GAD ELBAZ
Singer | Songwriter | Composer | Musical Producer
ÁLVARO “LENIER” MESA
Singer | Songwriter | Composer
RUDY PEREZ
Musical Producer | Songwriter Composer | Arranger | Musician | Singer
SL THE DON
Musician | Songwriter | Composer | Musical Producer | Arranger | Sound Engineer
Behind The Dance
The dance that brings the "It's All About Love" movement to life was created through the collaborative vision of Stefanie Roos, Ori David Meyer, and Orly Wahba, founder of Life Vest Inside and creator of the global "Dance for Kindness" movement. This dynamic creative team understands the power of synchronized movement to unite communities across cultural and geographic boundaries, designing choreography that invites authentic participation rather than demanding technical perfection.
STEFANIE ROOS
Creative Director | Choreographer
ORI DAVID MEYER
Freestyle Dancer
ORLY WAHBA
Founder of Dance for Kindness
Join The Movement
The "It's All About Love" movement needs your voice, your creativity, and your commitment to choosing love over hate in your daily life. Whether you participate in the dance, attend a Unity Festival, contribute to The Wall, or simply commit to performing more acts of kindness in your community, you become part of the solution in rewriting our world's narrative from division to unity.
